Is Your Wellness Program Rewarding The Same Winners Each Time?

Is You Wellness Program Discouraging Your Least Physically Fit Employees?

ideas to improve your wellness programAustin, Texas: One of the problems with most wellness programs is that they seem to reward the same people–month after month.

That is a common mistake of most incentive programs –the ones that need it the most seem to have no chance and the big prizes–while the ones who need it the least tend to win the biggest rewards and prizes.

Is that happening with your own corporate wellness incentive program?

Maybe it is time to re-structure your wellness program so that the leas fit employees have a clear path to easy victory.

Inertia plays a vital role – and getting your least fit employees to start making gradual change can make or break their success.

Coaching, encouragement, atta-boys, and recognition, inspiration and motivation are critical to get these less active employees to begin their exercise, fitness, wellness routines.

Do not ignore the most physically fit–but perhaps offer different levels or tiers so that all employees can win rewards or prizes.

Keep in mind it is your least physically fit employee that cost you the most in insurance premiums.

Isn’t it worth it to structure a wellness program to inspire change in this area of the program?

Your least fit employees will need the most time, the most hand-holding, the most encouragement and recognition, etc. — but you will get your biggest gains from this group.

Be sure this group gets motivated.

Be sure to allow your least physically fit to be able to win great rewards from your wellness program.

It will offer the highest ROI you can achieve.

Here’s a to healthier workforce!

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Robert Piller is President of WellnessIncentivesPlus.com, a leading provider of custom-printed promotional items geared exclusively for wellness programs and wellness incentives. These branded gifts are ideal for wellness incentive rewards, wellness kickoff or announcement gifts or as wellness reminders.

Visit WellnessIncentivesPlus.com to view thousands of wellness rewards and reminders in all price points-including over 800 different promotional pedometer styles in all price ranges. Follow @wellnessincent

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Is Trying to Measure Your Wellness Program’s ROI Keeping You From Moving Forward?

what is keeping your company back from offering a wellness program?Austin, Texas:  An recent article in USA Today, entitled More Firms Using Incentives to Prod Employees to Fitness, took a positive look at the success of corporate wellness programs.

It cited a survey of 335 employers that found that the share of companies that used financial rewards in health management programs increased to 54% in 2011 from 36% in 2009. In 2012, about 80% of companies plan to offer financial rewards.

Most employers are quickly learning about the need to incorporate wellness and fitness programs into their corporate structure as a way of reducing health care costs.

However the most difficult stumbling block that most Human Resource Directors are finding is justifying expenses for the wellness program without hard data and stats proving its effectiveness.

Many ratios have been bandied about, the latest being a 6:1 ROI ratio for return vs. cost of a wellness program. I have seen this ratio show anywhere from a 3:1 ratio to 6:1 – depending on the source.

The USA Today article describes a program from Health Care Service Corp, where with incentives such as cheap gym memberships and “prizes” for hitting goals, HCSC’s fitness program has saved the an average of $17 a month in medical costs, while those not enrolled have raised its health costs by 5%. And that is over nearly 5,000 participants – a savings of over a million dollars per year.

Debbi Brooks, divisional vice president of the wellness program at HCSC, said some of the changes have been too substantial to be coincidental.

Employees who work out one to two times a week have 8% lower medical costs than those who don’t work out; those who work out two to three times a week have 28% lower medical costs; and those who work out more than three times a week have 44% lower medical costs.

Can you determine the return on investment of your wellness program?

If you haven’t already done so, now is the time, so you can justify your programs success and keep it funded.

If you are still in the planning stages, there are plenty of industry statistics you can use, most available free from WELCOA, the Wellness Councils of America.

2012 is just around the corner.  Are you going to be the 80% of the companies running wellness incentive and programs for your employees, or are you going to be the 20% sitting on the sidelines, waiting for more specific results, while the non-action continues to cost your company significant money?

Be proactive.  Take the time to gather your wellness results so you can foster a healthy workforce.

As Debbi Brooks mentions in the USA article, “It’s good business to have a healthy population. It really is the right thing to do.”

Here’s to a healthier and fitter workforce!

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Robert Piller is President of WellnessIncentivesPlus.com, a leading provider of custom-printed promotional items geared exclusively for wellness programs and wellness incentives. These branded gifts are ideal for wellness incentive rewards, wellness kickoff or announcement gifts or as wellness reminders. Visit WellnessIncentivesPlus.com to view thousands of wellness rewards and reminders in all price points.

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Determining ROI of Your Corporate Wellness Program

How to calculate ROI of a corporate wellness programJust about any company that wants to create and implement a wellness program will need to justify its expense in the form of return on investment (ROI).   As companies continue their belt-tightening, how can your organization prove the value of its wellness program?

There are two popular wellness ROI calculators available to help with the number crunching.  Simply plug in your data to determine the programs impact on the bottom line.

The first one was developed by National Committee for Quality Assurance and it requires answers to such questions as size of work force, salaires of employees, income earned, etc. – so be prepared for a complex, yet informative tool.  This Wellness ROI calculator can be found here.

The second Wellness ROI calculator is at the link on the left from Well steps.

Both ROI calculators can save hours of time – and make justifying your wellness program expenditures a breeze.

Here’s to a healthier workforce.


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Robert Piller is President of WellnessIncentivesPlus.com, a leading provider of custom-printed promotional items geared exclusively for wellness programs and wellness incentives. These branded gifts are ideal for wellness incentive rewards, wellness kickoff or announcement gifts or as wellness reminders. Visit wellnessincentivesplus.com to view thousands of wellness rewards and reminders in all price points.


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